RECOGNISED MARKETING EXCELLENCE AT THE BOULEVARD

 

Lotus Property / The Boulevard has been shortlisted for the Excellence in Marketing award, in the Belfast Telegraph Business Awards.  This reflects the successful relaunch of “The Outlet” to “The Boulevard” in March 2018.

Marketing was key in ensuring the relaunch was successful.  The Boulevard has had substantial investment, including the installation of the roof over the mall, improvements to the mall space, on-site events, and a new tenant line up.  Since relaunch all the below stores have opened, offering shoppers great quality brands at discount prices.

Guess

Kurt Geiger

Radley

Adidas

Skechers

Jack Wills

Asics

Suit Direct

 

The awards ceremony will take place on Thursday 2nd May 2019 at the Crown Plaza Hotel, Shaw’s Bridge, Belfast.