Crew Clothing docks on Irish shores for first time
Heritage fashion brand opens at The Boulevard, Banbridge
One of the UK’s most popular clothing retailers will open its first-ever store in Northern Ireland later this month.
Crew Clothing will open its 1,000 square foot unit on the 21st November, creating numerous jobs and investing in its fourteenth outlet site.
Over 25 years ago in Salcombe, Crew Clothing was founded with a rugby shirt, a windsurfing school and a simple idea: to create timeless clothes inspired by the British coast. Well renowned for quality, smart casual mens and womenswear, the fashion retailer has diversified its offering in recent years, expanding its lines to feminise the range while maintaining the versatility and brand values at its core.
Dan O’Callaghan, Sales Director at Crew Clothing, said: “With a strong customer base in both Northern Ireland and the Republic of Ireland, we have long hoped to find a suitable location for the first Crew store and The Boulevard, a thriving outlet destination for cross border trade, has everything we’re looking for.
“The Boulevard’s shopper demographic is very much akin to our target audience and this opportunity will help us reach brand fans across Ireland. Outlets across the UK are bucking the trend for consumer spend and footfall, and our arrival at The Boulevard will be our fourteenth venture into the outlet shopping sphere.”
Crew Clothing is the eighth retailer to set its sights on The Boulevard, which has seen a 15% rise in footfall year-to-date and a 24% increase in sales across the same period. It joins new retailers Levi’s, Radley, Suit Direct, Samsonite and Jack and Jones Junior, amongst more than 50 established brands including Jack Wills and Nike.
Chris Nelmes, centre manager at The Boulevard, commented: “We’re delighted to welcome Crew to The Boulevard, coming to the end of what has been the site’s best year to date. It’s a fantastic addition to our enviable retail offering.
“We’re attracting more shoppers than ever before and the weak Pound has meant we’re now well established as the premier retail destination for those south of the border looking to get even more bang for their buck, on top of the already great discounts being offered here.”
For more information on Crew Clothing Company visit www.crewclothing.co.uk , follow @crewclothing on Instagram, @crewclothingco on Facebook and @crew_clothing on Twitter.
For more information on The Boulevard and its many leading brands visit: www.the-boulevard.co.uk, follow @theBoulevardbanbridge on Facebook and Instagram or @theboulevardni on Twitter.